More proof that augmented reality is destined to affect all of society: according to a local newspaper in central Kentucky, a 21st-century version of the Hatfields and McCoys is playing out within the local Pokemon Go gaming community–and now the law is getting involved. It all began with a disagreement within the Boyle County, Kentucky […]
If there’s one thing you can say about Magic Leap, it’s that the company is not afraid to spend money. Having already secured $2.3 billion in investment rounds for its recently launched Magic Leap One augmented reality headset, it is now running a contest to determine which independent AR developers it will invest in to […]
I’m honored to have been invited by Strafford to help deliver their first webinar on “IP Rights in Augmented Reality and Virtual Reality.” Followers of this blog and friends of WNJ can still message me for details on how you can get a complimentary pass (a $300 savings)to the event, which is tomorrow, October 22. […]
“When does my right to free speech conflict with your right to private property? Increasingly, augmented reality lies at that intersection – and that’s creating headaches for property owners, gamers and digital developers, not to mention police officers.” Read the rest of my article here in the Grand Rapids Business Journal
The AR world is justifiably abuzz about finally getting its hands on the Magic Leap One. This long-rumored device may not (yet) create immersive illusions of whales diving through gymnasium floors, but it does appear to be an important step forward in AR smartglasses technology, proving the naysayers wrong. Developers across the world have been […]
The following guest post was authored by Tariq Akeel, a J.D. candidate at Michigan State University School of Law and a 2018 Summer Associate at Warner Norcross + Judd LLP. Can you sue an online advertisement forum for allowing users to post sex trafficking ads? How about Yahoo for failing to remove offensive content created […]
Imagine this scenario: Developer: “Hey world, check out this new AR assistant I designed! You can talk to it and get helpful information from an augmented avatar.” Lawyer: “Sorry, AR ASSISTANT® is a registered trademark, and you just infringed it.” Developer: “Well, what else am I supposed to call a virtual assistant that you […]
In two separate judicial decisions issued within the past month, plaintiffs suing AR/VR developers failed to get the relief they were looking for. While every case rises and falls based on its own facts, these examples are instructive of the type of litigation that AR/VR companies are actively facing right now, and for which others […]
Often, disputes between cutting-edge technology companies raise very common legal issues and are resolved by well-established law. After WNJ’s Emerging Media & Technologies team broke exciting new legal ground for the augmented reality industry in last year’s Candy Lab v. Milwaukee decision, a recent decision by the federal court in New Jersey reminds us that many […]